Our Story
It started where fish fly … in Seattle’s Pike Place Market.
Long before we ever called this a business, we were just locals who loved wandering the Market. We’d show up for the doughnuts and stay for the conversations.
We got to know the vendors by name. We learned who had just welcomed a new grandchild, who had been perfecting the same recipe for 30 years, and who had been there before sunrise every day for decades.
Over time, the Market stopped feeling like a place we visited and started feeling like a community we belonged to.
In 2007, Savor began with one simple idea. If we could help visitors experience Seattle the way we did, through its people and its flavors, they wouldn’t just leave full. They’d leave connected.
When the pandemic paused our tours, we didn’t want that connection to disappear. So we packed up Pike Place Market and shipped it across the country in curated gourmet boxes, keeping small businesses supported and stories traveling even when people couldn’t.
The next chapter came unexpectedly at a high school reunion.
Longtime Savor guide Heather Refvem reconnected with Annie Sim, founder of The Table Less Traveled.
What started as a conversation about food and travel turned into something bigger: a shared vision of building deeper, more meaningful culinary experiences. Eventually, our companies joined forces.
In 2024 and 2025, we were honored to be named one of USA Today’s 10 Best Food Tours in the U.S. But awards have never been our goal.
The goal has always been connection. And we’re just getting started.
